AI Powered Localization Workflows
Traditional localization processes and resources have demonstrated a proven track record for decades now. AI innovation brings differentiation and a definite competitive edge for brands interested in embracing digital transformation.
Scott Schwalbach joining e2f as VP, Partnerships
SAN JOSE, California – July 8, 2019 – e2f announced today that industry veteran Scott Schwalbach has joined the company as of July 1st as VP, Partnerships.After 17 years at Microsoft as International Program Manager, Scott has worked at SDL, Vistatec, Alpha CRC, Pactera and Cloudwords. For the last 9 years, he is also co-moderator of the successful Localization Unconference.
Expand your video’s reach with Multilingual Subtitles
It’s 2018, and video usage is on the rise.
According to a recent Hubspot Marketing Survey, 81% of businesses use video as a marketing tool in 2018—up from 63% in 2017. Of the group that’s not using video, 65% plan to start in 2018.
e2f soars in Language Service Providers rankings
Common Sense Advisory (CSA) is a market research firm that produces a comprehensive annual report on the state of the Language Service Provider (LSP) industry. In June, it released its rankings of the world’s Top 100 Language Service Providers (LSPs) for 2017.
Last year, in 2016, e2f appeared in the rankings for the first time, edging in at #95 on the list. This year, in 2017, e2f shot up 14 places, coming in at #81 on the list.
In the list of Top 40 LSPs in the North American market, e2f rose from #28 to place #21.
e2f Jobs in Silicon Valley
e2f has an immediate need for the following candidates in the Silicon Valley area:
LINGUISTIC TESTERS
Short-term contract
English (Australia)
French (Canada)
Italian
Portuguese (Brazil)
Spanish (United States)
Start date: ASAP
Duration: 3 months, with possibility of extension.
IMUG at Netflix
The International Multilingual User Group (IMUG) meets monthly in Silicon Valley to share the latest in linguistics and technology. This month was hosted at Netflix, who provided insight into how their localization team handles scaling to meet the needs for their global audiences. Their presentation, Creative Localization at Scale, was a tour de force by one of the world’s leading media brands, delivered to a live, fully-engaged, packed audience in a theater at the Netflix corporate campus.
Two hundred people had registered for the event. Netflix even had courtesy buses shuttle attendees to the conference from as far away as San Francisco. The line stretched out into the parking lot yet Netflix and IMUG staff did a great job processing everyone as quickly as possible.
e2f Announces Globalization Strategy, Focus on Vertical Market Solutions
SAN JOSE, 14 April 2017 — e2f, a leading global language service provider (LSP) headquartered in San Jose, California, today announced its strategic evolution to provide full globalization services and its new focus on vertical market solutions.
In 2016 e2f was rated by Common Sense Advisory (CSA) as one of the world’s Top 100 Language Service Providers (LSPs). While the company’s origins lay in traditional translation (#t9n) and localization (#l10n) services
GDC2017, Part 3
Game Developers Conference 2017 (GDC) in San Francisco may be in the rearview mirror, but many of the technologies demonstrated and discussed at the show will prove to be the shape of things to come. GDC plays annual prologue to May’s E3 Expo, which is practically double in size. While E3 is a larger show, it is more a platform for game companies to show off their wares for industry and general media. GDC remains the show for developers to show off their tools and their technical chops for the benefit of other developers.
Thus, our third installment of GDC 2017 coverage peeks into some of the emerging technology driving game development, and serves as a preview of what you may see as you head to E3.
GDC2017, Part 2
GDC is not just a show about games. It is also a show about global business and cultures. In the last blog, we had already addressed that obliquely by talking about England’s Code and Draw and Canada-based BKOM Games, and expressly with the Norwegian publisher Snow Cannon. These were just exemplars of whole contingents from these nations. They also had country pavilions from Sweden, Belgium, Italy, Chile, Korea, Malaysia, Scotland and Wales.
GDC2017, Part 1
What happens when over 26,000 of the world’s pre-eminent game developers, publishers, marketers, analysts, press, and grognards descend on the Bay Area in March? Why, the Game Developers Conference (GDC), of course! GDC began as a salon in Chris Crawford’s San Jose home in 1987. Over the course of time, the show migrated up to San Francisco’s Moscone Center, where it has become ensconced for the past decade. Every year at GDC the frontiers of electronic gaming have been explored, showcased, debated and awarded.
Into the cavernous expanse of Moscone Center issued game developers to show off their latest creations. From the biggest blockbusters of AAA studios, to the most unique and scrappy of indie games. There was also alt.ctrl.GDC, a creative assortment of non-commercialized (or not-yet-commercialized) game controls and peripherals better classified as scientific experiments or art installations. Including, for instance, the childhood dream of a cardboard box turned into a video game controller. (Colander-turned-space-helmet optional.)
IMUG: An Agreement About Our Words
IMUG is the International Multilingual Group, a meetup and forum that lives at the heart of the trends, trends and community for multilingual computing. Founded in 1987 originally as a special interest group of the Stanford Macintosh Users Group (SMUG), it has been a Silicon Valley tradition now in its 30th year.
For this month’s most recent meeting, IMUG returned to the Apple campus for the first time since 2010 for a rare peek into the technology at the heart of Siri. A crowd of 125 linguists and technologists filed up the stairs and filled the “Garage 1” conference room in Apple’s Infinite Loop 4 building.
See You at GDC 2017!
It’s nearly that time again! GDC 2017 is right around the corner. We’re eagerly looking forward to meet up with old friends and to make new ones at this year’s event. Hosted at San Francisco’s Moscone Center, Game Developers Conference will run the whole week from 27 February through 3 March, with the Expo portion spanning Wednesday through Friday (1 – 3 March).
Evolution to Globalization
Those familiar with e2f will notice some subtle changes to our web site since our management offsite in San Francisco. e2f is evolving along with the industry and our customers’ needs. First, our tagline has changed:
Gaming Solutions
Game localization projects follow general patterns but no two projects are alike. Similarly, no two Linguistic Service Provider (LSP) will be the same in terms of cost, quality, and breadth of services.